Director/GTM Lead for Domain Registrar and Investor Business Unit

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  • Post Date: December 20, 2020
  • Applications 0
  • Views 3
Job Overview

British Columbia, Canada  |  Manitoba, Canada  |  New Brunswick, Canada  |  Northwest Territories, Canada  |  Ontario, Canada  |  Prince Edward Island, Canada  |  Quebec, Canada  |  Scottsdale, Arizona

GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. With 20 million customers worldwide, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company visit www.GoDaddy.com.

Join our team..
We’re looking for a Director/Market Lead for our Domain Registrar and Investor Business. In this role, you will serve our Domain Investor customers to extend GoDaddy’s global leadership position in domain names. Our domain investor customers want to derive value with their domains, GoDaddy’s flagship offering. We run the largest secondary market for Domains globally, offer advanced services for large investors and offer corporate domain buyers specialized brand protection services.

The leader taking this role will be driven by creating value for our customers and as a result, growing our business. You will embody our values of extraordinary customer focus, owning outcomes, joining forces, working fearlessly and living passionately. This position reports to the VP of GoDaddy’s Domain Registrar & Investor business unit.

Location:

What you’ll get to do…
• Develop innovative, omni-channel marketing strategies and programs to drive adoption of our products and services for the large investors.
• Own the marketing calendar, paid advertising budget and marketing campaign performance for the domains investors segment.
• Drive the product go to market plan leveraging strategic inputs from product marketing and product management. Drive customer acquisition & retention campaigns.
• Drive strategy and execution for (global) events aimed at engaging the domains investors community
• Own the launch of new products and manage the cross-functional implementation of the plan.
• Work closely with the site marketing team to optimize performance and customer experience of the landing pages, purchasing flows and content. Works with the UX and product teams regarding changes to product content pages and is responsible for improving conversion of products/flows.
• Develop and build strong internal and external relationships with key stakeholders in an effort to collaborate and drive the overall business.

Your experience should include…
• 12+ years of progressive experience in marketing, with specific experience in small business/consumer technology-driven brands. Proven experience leading marketing strategy development across acquisition, upsell/x-sell and retention.
• A customer-centric view with a passion for gaining customer insights and translating insights into strategies.
• Strong business and marketing acumen, with strong ability to generate creative, original marketing approaches based on customer insights.
• Solid analytical ability, with track record of “test & learn” mindset.
• Superior leadership qualities, with a track-record of increasing responsibility and results in a cross-functional, team environment.
• Excellent written, presentation and verbal communication skills, including the ability to communicate complex concepts clearly and simply.
• An innate bias toward action and a strong self-starter.

You may also have..
• MBA preferred.
• Domains industry experience preferred.

We’ve got your back…

Enjoy our many benefits (My Wallet), including paid time off, 401k, equity grants and parental leave. Join one of our employee resource groups (Culture). Continue to have a side hustle, if you have one (we love entrepreneurs, remember?). Most importantly, come as you are and make your own way.

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

 

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

 

If you need help completing an application for a position with GoDaddy, please reach out to our Recruiting Team at myrecruiter@godaddy.com.

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